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barrettSF Wants You To Make the Obvious Choice



Humboldt Redwood is the largest supplier of redwood in California. This year they wanted to target specifiers (the people who select building materials for construction projects) to educate them on why redwood timbers were the ideal building material compared to other types of wood. We created a print campaign for trade publications popular among the specifier audience that focused on the many reasons why redwood timbers are “the obvious choice” when it comes to choosing building materials.

  




Credits
Advertising Agency: barrettSF, San Francisco, CA (USA)
Executive Creative Director: Jamie Barrett
Creative Director: Todd Eisner
Sr. Art Director: Byron Wages
Sr. Copywriter: Phil Fattore
Account Supervisor: Lyndsey Sotwick

Client: Humboldt Redwood
Director, Marketing: Jessica Hewitt
Marketing Associate: Jessica Chandler

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Here are a few print ads from GNS Boutique Publicis for Coca Cola Israel and Gett Delivery

GETT DELIVERY
Gett delivery with a creative take-off on the little red riding hood fairy tale communicating its quick and easy app-based delivery service, delivering its own message, that a delivery can make a long story short.


CREDITS
Client: Gett Delivery
Ad name: Make a long story short

Agency: GNS Boutique Publicis
Creative Director: Adam Peled
Art Director: Evgeni Zlatopolsky
Copywriter: Tom Gabay
Head of Boutique: Dor Avnaim
Client Manager: Roei Wachtel


COCA-COLA ZERO LEMON
Coca-Cola launches a new Coca-Cola ZERO flavour in Israel for the first time in 10 years with a clever iconic print ad


CREDITS
Client: Coca-Cola Israel
Ad name: New Coca-Cola ZERO lemon

Agency: GNS Boutique Publicis
Creative Director: Adam Peled
Art Director: Evgeni Zlatopolsky
Copywriter: Tom Gabay

COCA-COLA ISRAEL
Coca-Cola celebrates the announcement of it being the no. 1 brand in Israel in 2018 with what could truly turn out to be a timeless ad.


CREDITS:
Client: Coca-Cola Israel
Ad name: Timeless

Agency: GNS Boutique Publicis
Creative Director: Adam Peled
Art Director: Evgeni Zlatopolsky
Copywriter: Tom Gab

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