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New York Times Film Series: “The Truth Is Hard To Find” Featuring PhotoJournalist Bryan Denton and Tyler Hicks

Discover the hard work needed to report the facts in the latest video series from The New York Times marketing team. All photos in this video were taken by Bryan Denton while he was covering Iraqi counterterrorism forces for The New York Times in Bartella, Iraq, in 2016. The video is directed by Darren Aronofsky.

Below, a second film from the series: All photos in this video were taken by Tyler Hicks while he was covering the refugee crisis for The New York Times in Lesbos, Greece, in 2015. The video is directed by Darren Aronofsky.


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Carlsberg: The Danish Way Explained by a Cycling Mads Mikkelsen

Many say we Danes are one of the world’s happiest nations. So what’s our secret? Living life the Danish way, of course: enjoying a work-life balance, nature and craft and spending time together feeling hygge. Or, could it be that we brew the best beer in the world? Probably.

Mads Mikkelsen stars as a "modern day Danish philosopher" in this new ad that positions Carlsberg as an icon of Danish lifestyle.

Ad Agency: Fold7, London
Chief creative: Ryan Newey
Executive creative director: Simon Learman
Creative team: Lucy Aston, and Ben Ducker
Group account director: Lara Woods
Account manager: Jamie Herman
Agency producers: Imogen Bell, and Felicity Cruickshank
Media: OMD
Director: Martin Krejci
Production company: Stink Films
Producer: Charlotte Woodhead
Editor: Tim Allen
Grade: Jean-Clément Soret
Post-production: MPC
Audio Post-production: Factory


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Rachel Leigh Cook Explains Your Brain On Drug Policy in Green Point Creative Spot

Rachael Leigh Cook explains that the war on drugs is a war on people in a remake of her iconic "Your Brain On Drugs" ad.

Our nation’s drug war is leading us to lock up more people than ever.
Those charged with a non violent drug crime face fines and incarceration. More people are arrested for drugs than for rape, murder and robbery combined. And minorities are being railroaded into this system at much higher rates than their white counterparts even though drug use between both groups is about the same.

At Green Point Creative we believe our nation’s drug policy needs a serious reevaluation, so we are using our skills in strategy, creativity and world class production to generate content that seeks to educate and inspire change. Whether through print, TV, radio or social media, we employ every medium to best suit the message that needs to be told.

Creative Agency: Green Point Creative, New York
Creative Director: Howard Bowler Managing Director: Jon Mackey Production Manager: Mary Valentino
Production: Motiv Creative, New York
Director Ryan Kleier
Shoot: The Shed, New York
Makeup/Hair: Abby Hayden
Sound: Chris Viall
Gaffer: Andreas Roalsvig
Director of Photography: Matt McClain 1st Assistant Camera: Matt Donovan Production Assistant: Josh Lee
Animation/Post Production: Edit 1, New York
Producer: Dan Fuerst
Animation Creative Director: Michael Zimbard Art Producer: Diane Boston
Illustrator: Kevin Kobasic
2D Animation: Erica Jaffin Matt Trudell
Music/Audio Post: HOBO Audio, New York
Mix/Sound Design: Chris Stangroom/Diego Jimenez Music: Oscar Convers/Julian Angel
Social Media Consultant
Lawrence Lac


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Huawei Mobile: A Perfect 10 in an Imperfect World

The world is not a perfect place or so claims Huawei and ag agency DDB&Tribal in it's latest commercial, very, very, very not perfect. But at least there are some people who are working on making it a better place.

Ad Agency: DDB & Tribal Warsaw, Poland
Creative Directors: Maciej Waligóra, and Zuzanna Duchniewska-Sobczak
Senior Art Director: Mariusz Sepek
Senior Copywriter: Krzysztof Mielcarek
Production House: CUTCUT
Post-Production: Televisor
Director: Trevor McMahan
DOP: Kamil Plocki
Senior Interactive Account Manager: Iwona Maksylewicz


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