While many of us (myself included!) first thought that FENDI collaborated with Italian sportswear brand Fila when we first saw them on the Fall/Winter 18 runway in February, it actually isn’t. Just like artist Tom Sachs who created branded luxury fast food packaging and power tools as a social commentary on our highly consumeristic world in which we live, the artist Reilly, also has a series of artworks entitled Fake News where he reappropriates logos from 2 different brands, and creates a sort of “mashup”, for parodic effect. The result? The #FENDIMANIA Capsule Collection featuring the iconic FF logo, alongside a variant of the House’s logo was Fila-fied, @hey_reilly, in two colour combinations: red with blue, and yellow with white.
The collection is quite an extensive one, comprising ready-to-wear items such as outerwear, swimwear, skirts, as well as shoes, SLGs, bags, and even a unisex 40mm timepiece, the Momento Fendi Mania. Bags-wise, there is a crocodile tote, and a new DeFender waterproof bag covers (i.e. bag raincoats) specifically designed to fit your precious #FENDIMANIA editions of the Peekaboo, Kan I and Mon Trésor bags.
Oh and for you fashionable men out there, yes YOU, the #FENDIMANIA Capsule has got you covered, too! With cozy sweaters, padded vests, dark indigo denim pieces including a transitional coat, and a pair of jeans, along with accessories such as backpacks and fanny packs, pouches, and even kicks with inlaid socks, you’d definitely be spoilt for choice! Oh, and there’s a kidswear collection too!
The collection drops in FENDI boutiques today!
Images courtesy of FENDI
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