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Home / Reclame / FIAT 500 L Italian Invasion Commercial Song Children of the Revolution by T. Rex.

FIAT 500 L Italian Invasion Commercial Song Children of the Revolution by T. Rex.


This is the commercial ad of FIAT 500 L. this commercial was released in June 20th 2013 in United States under the titled of “Italian Invasion.”

Just imagine how different America might have been if the Italians had invaded instead of the British. When the all-new, bigger FIAT 500L shows up, things get a whole lot more fun.

The identity of the actor appearing in the commercial is also not known. If, by any chance, there is anyone out there with information about this actor, please comment!

The song which was used in the commercial ad of FIAT 500 L is “Children of the Revolution” by the British rock band T. Rex written by Marc Bolan released on 1972. For those of you who like this song “Children of the Revolution”, you can download it from Amazon or Itunes.

Fiat 500L Italian Invasion
FIAT 500 L: Italian Invasion Commercial
Song: Children of the Revolution by T. Rex
Buy the song on Amazon or Itunes here.

This is the lyrics that is used in the commercial ad.
Yeah!
But you won’t fool the children of the revolution
No way hey
wow…

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Rating: 6.0/10 (1 vote cast)


The post FIAT 500 L Italian Invasion Commercial Song Children of the Revolution by T. Rex. appeared first on TV Commercial Songs.

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M&C Saatchi and Ben Perry capture the magic of the open road in branded short content film for the new 3ASY RIDE.

BMW Motorrad unveils an epic branded short content film, 'The Someday Ride', to launch its new 3ASY RIDE motorcycle in the US market. Creatively devised by M&C Saatchi and directed by Ben Perry, the rousing film aims to broaden what it means to be a motorcycle owner as the BMW Motorrad seeks to engage a new audience.

'The Someday Ride' takes us on an exhilarating journey as we follow two siblings spontaneously embark on the adventure of their dreams. Pure escapism follows as the newly liberated riders leave behind the distractions of everyday life, ditch their phones and embrace the spirit of the open road. The 3' 53" film ends with the motivational line, 'Your Someday Starts Today' - emphasising the idea at the heart of the new model of empowering people to achieve the ride of their lifetime.
Ben Perry, who is represented by Armoury in the UK and hobnob in the US, teamed with M&C Saatchi early in the creative process allowing him to execute his distinctive style. His unique flair for capturing naturalistic performances breathes fresh life into the classic 'road trip' narrative, while stunning cinematic visuals give the film a mesmerising richness.

"It's not very often you get to be a part of the creative from the ground up, so I was excited by the possibility of shaping the whole film. I worked closely with the team to develop the script and draft each version, meaning I could develop some additional ideas. For example, I loved the idea of, juxtaposing voicemails with the characters' journey in place of a conventional voiceover." says Ben.

The team pushed the creative boundaries of traditional motorcycle advertising, broadening BMW's appeal to a wider audience through its young, ethnically diverse cast: "We're so used to seeing cool, bearded motorcyclists in this genre or a couple taking a romantic getaway" comments Ben. "We really wanted to push the boat out when it came to casting. So we decided to tell the story of a brother and sister, which felt like a more relatable, interesting and unique relationship to explore."
Shot over four days, the shoot required extensive preproduction and precise scheduling to capture the expansive range of locations. Deciding early on to shoot without artificial lighting, the team planned according to sunlight hours to get maximum coverage of the landscapes. Ben explains: "We shot with a small crew and travelled light. Because we were travelling long distances between locations to get the best variation of landscapes, we had to time things to a tee to make of the most of the shoot day."



Credits
Advertiser: BMW Motorrad
Creative Agency: M&C Saatchi
Production Company: Armoury
Director: Ben Perry

YouTube link to film:


The film is now live on BMW Motorrad’s website and social channels.

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