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Internet gratis Wi-Fi la automatele de cafea Doncafe

    Doncafe lanseaza in Bucuresti primele automate de cafea cu Wi-Fi gratis! Pentru a se bucura de o viteza maxima de 100 MBps, consumatorul nu trebuie nici sa cumpere o cafea de la automat, nici sa introduca un user sau o parola. Wi-fi-ul este complet gratis, iar timpul de navigare este nelimitat.
In 2012, Universal Media Romania a facut un studiu de piata in urma caruia s-a stabilit ca 46% din utilizatorii romani de internet acceseaza internetul de pe telefonul mobil, iar 80% din utilizatorii care detin smartphone-uri cauta in mod constant informatii pe internet folosindu-se de motoarele de cautare.
Pentru ca telefonul mobil a devenit astazi mai mult decat un stil de viata, Doncafe doreste sa completeze experienta cafelei adevarate si sa o integreze intr-un stil de viata mobil, adaptat nevoilor reale ale consumatorilor. Ce poate fi mai placut decat sa savurezi gustul unei cafele proaspete fabricata din boabe macinate pe loc, in timp ce afli noutatile sau te relaxezi jucandu-te sau comunicand cu prietenii pe retelele de socializare?
Momentan, primele aparate Doncafe cu internet wireless gratuit au fost instalate in cele mai aglomerate zone din Bucuresti, dar urmeaza sa se instaleze si in celelalte mari orase ale tarii. La accesarea reţelei Wi-Fi din zona automatelor Doncafé, consumatorul este direcţionat către pagina https://boabemacinatepeloc.doncafe.ro/ şi apoi către pagina de Facebook Doncafé, http://www.facebook.com/Doncafe.

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W+K Portland Pays Homage to Marietta Georgia’s Big Chicken with Animated Short for KFC



A new animated short, Big Chicken Small Movie, pays homage to Marietta, GA’s beloved 56-foot-tall steel fowl. 
In the film, a young boy who’s a bit of an outcast finds a friend in the gigantic steel chicken, and they go on an adventure in North Georgia.
For KFC franchisee owner and VP of marketing for KBP Foods Anthony Gianino, the film marks the culmination of an exciting project. The beloved “Big Chicken” KFC restaurant reopened to the public May 11 following a $2.2 million renovation.
“The Big Chicken has been a local pop culture icon since 1963. There was a board game in the 70s and for years the Marietta History Museum’s most popular souvenirs have been Big Chicken shirts, ornaments and even bird houses. On New Year’s Eve, Marietta doesn’t drop a disco ball, they drop a Big Chicken,” said Gianino. “And, now, there’s Big Chicken Small Movie -- a sweet celebration of a Georgia town and a giant steel chicken.”
From the beginning, the intention was to make this film as Atlanta-focused as possible. The creative team from Wieden+Kennedy Portland, KFC’s creative agency, is from the Atlanta-area, and Atlanta-based animation studio Awesome Inc was tapped to bring the short film to life.
“We were so excited when W+K reached out to us about the Big Chicken project,” said Awesome Inc founder/EP Ashley Kohler. “As a native Atlantan, I’ve grown up knowing and loving the giant KFC icon. Having this opportunity to work with a world-class agency on a local symbol, something dear to our hearts, was like winning the lottery. We can’t say enough about how collaborative, kind, and supportive W+K has been, how incredible the people we’ve met from KFC were, or how beautiful the renovation is at the franchise. We hope everyone gets a chance to see it at some point!”
For Awesome Inc, known for its TV and commercial work, Big Chicken Small Movie was the perfect blend of interests and the opportunity to honor the local monument in a charming, design-driven tale of friendship that launched on Sunday, August 6: National Friendship Day.
“I remember the first time I saw the big chicken. I was driving around Marietta doing errands and wham! There it was. I thought it was so amazing that I stopped to take a photo and post to my Instagram,” Awesome’s design director, Craig Sheldon, shared. “It’s been really fun and an honor to work on a short revolving around this iconic piece of Atlanta history. Wieden+Kennedy had a really inspiring vision for the project and it’s been a joy collaborating with them throughout the process."


CLIENT KFC
PROJECT NAME Big Chicken Small Movie
FORMAT Animated Short Film
CLIENT CONTACT Anthony Gianino, VP of Marketing, KBP Foods
LAUNCH DATE TBD
URL bigchickensmallmovie.com

W+K PORTLAND
 Executive Creative Directors Eric Baldwin, Jason Bagley
Creative Directors Jason Kreher, Freddie Powell
Copywriter Mike Egan
Art Directors Matthew Carroll, Tim Semple
Producer Blake Carrillo

PRODUCTION
Production Company Awesome Inc
Director & Lead Design Craig Sheldon
Executive Producer Ashley Kohler
Line Producer Allison Sanders
Design Chris Anderson
Lead Storyboard Artist Craig Sheldon
Storyboard Artists Guillermo Comin, Billie Liao
Character Design Sofia Salazar
Animators Craig Sheldon, Chris Anderson, Joshua Mullinax, Mark McDonald, Edgar Ferrer, Nathan Churney, Jeff DiMaggio
Production Assistant Titus T. Bug
Editor Thomas Fine
Studio Manager Lauren Teasley

MUSIC + SOUND DESIGN
Music+Sound Company Bluetube
Composer Michael Kohler
Sound Designer Michael Kohler
Producer Michael Kohler

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