A huge collection of 3400+ free website templates JAR theme com WP themes and more at the biggest community-driven free web design site
Home / Reclame / Kia Optima & NBA All-Star Blake Griffin Introduce “The Griffin Force”

Kia Optima & NBA All-Star Blake Griffin Introduce “The Griffin Force”



Kia’s partnership with basketball superstar and global brand ambassador Blake Griffin continues once again. This year, Blake wears a cape and introduces a sidekick, played by Jack McBrayer from the hit show 30 Rock. The dynamic duo, along with their Kia Optima, form a superhero squad known as “The Griffin Force,” and will appear in a series of eight new television commercials for Kia’s best-selling Optima midsize sedan.

In the spots, we witness their epic adventures as they stop people from committing the “crime” of purchasing a lame vehicle.


“Trailer” demonstrates how the Griffin-McBrayer superhero squad fights to save the world, one Kia Optima at a time. A second spot, “Zipline,” will begin airing in early November and continue the epic adventures as The Griffin Force saves citizens from making terrible decisions by showing them a better, smarter and more attractive way: The redesigned 2014 Optima. The campaign launches during the Kia NBA Tip-Off ’13 doubleheader on TNT with 60- and 30-second versions of “Trailer.”

In addition to a series of TV spots, the campaign will feature other integrated elements that position the Kia Optima as a smart decision and “The Griffin Force” as a superhero squad that people can rally around and become a part of.

Creative Credits:
Advertising Agency: David & Goliath
Chief Creative Officer: David Angelo
Executive Creative Director: Colin Jeffery
Senior Copywriter: Dan Kelly
Senior Art Director: Todd Rone Parker
Executive Broadcast Producer, Managing Director: Carol Lombard
Executive Producer: Christopher Coleman
Managing Partner, Client Services: Brian Dunbar
Group Account Director: Brook Dore
Account Director: Mike O’Malley
Account Supervisor: Stacy Garibay
Account Executive: Ashley Standridge
Account Coordinator: Lauren Kelley
Senior Strategic Planner: Steven Garcia
Director Business Affairs: Rodney Pizarro
Product Information Manager: Russ Wortman

Production Company: PrettyBird
Director: Paul Hunter
Executive Producer: Kerstin Emhoff
Executive Producer: Ali Brown
Head of Production: Tracy Hauser
Line Producer: Leora Glass

Editorial: Whitehouse Post
Editor: Corky DeVault
Editor: Lucas Spaulding
Editor: James Dierx
Assistant Editor: Sam Perkins
Producer: Joanna Manning
Executive Producer: Joni Williamson

Visual Effects: Mass Market
Head of CGI / Director of VFX: Andy Jones
VFX Supervisor: Diego Vazquez
Producer: Shannon Alexander
Executive Producer: JJ Wilmoth
Managing Director: Jay Lichtman

Music, Sound Design & Mix: Barking Owl

About Abdi

Check Also

Kia Turbo Charges The Soul With a New Baby Hamster Commercial Featuring The Motorhead Song ‘Ace of Spades’




Watch what happens as a newborn hamster escapes a hospital nursery with the entire medical staff on its tail, chasing in hot pursuit in the latest commercial for the 2017 Kia Soul Turbo.

The wildly exciting ad is set to the Motorhead song "Ace of Spades" in a hospital, the spot opens on a young nurse making her rounds in the maternity ward when she happens upon an empty bassinet. Bursting into the hallway, she is joined by other staff members in a futile attempt to catch the nimble newborn hamster and minimize the chaos he leaves in his wake. Emerging on the rooftop helipad, the youngster makes a dramatic leap off the building, and utilizes a make-shift parachute to safely float to the street below where a Turbo Soul is waiting.

CREATIVE CREDITS:
Agency: David & Goliath
Chief Creative Officer: Bobby Pearce
Executive Creative Director: Gustavo Sarkis
Creative Director: Basil Cowieson
Creative Director: James Cohen
Director of Broadcast Production: Paul Albanase
Executive Broadcast Producer: Curt O'Brien
Chief Strategic Officer: Wells Davis
Associate Planning Director: Ed Gibson
Senior Project Manager: Genie Lara
Junior Project Manager: Paul Stephens
Managing Director: Jeff Moohr
Group Account Director: Mike O'Malley
Management Supervisor: Aleks Rzeznik
Senior Account Executive: Annelise Lorenzo
Product Information Manager: Mark McNaul
Director Business Affairs: Rodney Pizarro
Business Affairs Manager: Daniella Vargas
Digital Account Director: Marco Koenig
Digital Senior Account Executive: Rebecca Hanson
Production: MJZ
Director: Matthijs Van Heijningen

-ADVERTISEMENT-

Leave a Reply

Your email address will not be published. Required fields are marked *

error: Content is protected !!